PAOLA PALACIOS
Human Experience Designer
Blending visual design with learner-centered principles to make - physical/digital - experiences engaging, fun and memorable
WORK EXPERIENCE
Youth Development Professional • Part-Time | B&G Club of Metro Queens
August 2025 - Present
Help students with homework and co-facilitate engaging activities.
Understand students comprehension level to evaluate how to explain content
Use motivational techniques to make content engaging, fun and meaningful
Graphic/Visual Designer • Freelance
April 2012 - July 2025
Designed Print and Digital Marketing Campaigns for B2B and B2C businesses in the food, non-profit, and outdoor home/office space. All businesses acquired brand awareness.
Jr. UX Designer | The PCA Companies
November 2023 - July 2024
Supported the Creative Director on several UX projects ranging from beauty products, food beverage, and skin care.
Supported the UX process from ideation to developer hand-off
Collaborated with Marketing analyzing analytics
Collaborated on ideation, wire framing, and implemented best UX practice
Assisted with photo-retouching, creating graphics and light video editing
Product Designer, Design Systems • Freelance | Meze
January 2023 - November 2023
Lead Meze’s design system initiative.
Created a preliminary research and proposal
Created Hi-fidelity wireframes
Edited and created new components from an existing design system
Prototyped and annotated screens for developers
English Teacher | Kyoei Elementary
March 2020 - January 2021
Taught English to Japanese students ages 6-13 years of age. English class was an opportunity for student to engage with a foreigner and understand what’s outside of Japan. Lessons were gamified to have students engaged in the material.
Associate Art Director » Art Director | Arizent (formerly SourceMedia)
June 2014 - Feb 2019 » Feb 2019 - March 2020
Collaborated with Illustrators, Animators, Video editors, and Journalists in designing stories promoted on the immersive storytelling platform, shorthand.
Collaborated with other Designers, Copywriters, Animators, and C-Suite in the re-branding of the company.
Directed, designed, and managed Marketing campaigns (Brochures, Infographics, Digital and Print Ads, White-papers, Email blasts, Digital stories for journalists) and increased:
Event conferences (Banking, M&A and Finance) department’s ticket sales and attendance.
The Editorial department’s sales subscription, engagement, as well as winning a Neal Award for the best single article ‘Keep Quiet.’
EDUCATION
User Experience Design Certificate
Springboard
Bachelors of Fine Arts, Graphic Design
State University of New York College at Oswego
SKILLS
Research
User Research
User Testing
Secondary Research
Competitive Analysis
Surveys
UX Methods
Affinity Mapping
User Personas
User Empathy Map
Site Mapping
Wireframes
Prototyping
Design
UI Design
Visual Design
Branding
Marketing
Data Visualization
Tools
Figma
Adobe XD
Photoshop
Illustrator
InDesign
Google Suite
Google Analytics
iMovie
Languages
English
Spanish